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Fortunes Fine Jewellers

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Last reviewed: August 11, 2026 | Toronto | Wedding Jewellery |

Business status: Active.

Last reviewed: August 11, 2026. Business status: Active.

Fortunes Fine Jewellers is a Toronto jewellery business whose official website documents custom-designed, one-of-a-kind jewellery, engagement rings and a range of jewellery services. For couples searching for Toronto custom engagement rings, the clearest fit is a consultation-led custom-design process with the business’s in-house team.

The business says Michael daCosta, a jewellery designer and certified gemologist, opened Fortunes in 1986. Its website describes the company as family owned and operated by Michael and his son Zac, with a Toronto showroom on Avenue Road. This profile was last reviewed on August 11, 2026.

Services and specialization

Fortunes presents custom design as a central part of its work. Its official site describes bespoke, handcrafted jewellery and explains that initial consultations focus on turning a client’s ideas into a design. Once the inspiration and direction are agreed, the design is formalized before the piece is made.

For wedding-related shopping, the site has a dedicated engagement section and highlights engagement rings alongside custom designs. The broader collection includes rings, earrings, necklaces and chains, bracelets, brooches and diamond-drop pieces. That gives couples a basis to ask about an engagement ring and complementary personal jewellery in one consultation, although the site does not set out preset bridal collections or wedding packages.

The published service offering also includes jewellery cleaning, repairs, appraisal services, cutting and polishing advice, and consultations. Fortunes says it has an on-site workshop rather than outsourcing repairs or fabrications, and that its team includes three goldsmiths and a setter. Appraisals may be available the same day or next day for some items; complex pieces or numerous items may take longer.

Custom-designed and bespoke jewellery
Engagement rings and rings from the jewellery collection
Repairs, cleaning and restoration-related services
Insurance, probate, estate and resale-value appraisals
Cutting and polishing guidance for chipped or dulled gems

Service area and who it may suit

Fortunes is based at 1901 Avenue Road in Toronto, just south of Highway 401. The business says it has served the Toronto community and beyond, but it does not publish a defined delivery radius or a dedicated destination-wedding service area.

It may suit couples who prefer to discuss a made-to-order engagement ring or another custom piece with a designer rather than selecting solely from a fixed online catalogue. It may also be relevant to couples who want a local appointment for ring work, a repair or an appraisal. The official site does not state whether it offers virtual consultations, nationwide shipping for custom work or on-site wedding-day services, so those needs should be checked before committing.

Custom-design process

Fortunes describes an iterative initial consultation where ideas are put to paper while the design is discussed. The business recommends calling or emailing to request a convenient time, and says a consultation generally takes about 30 minutes to one hour. After the design is agreed, Fortunes says it can provide a price quote and a completion timeframe.

This is useful context for couples comparing custom engagement-ring options: the published process is consultation first, followed by a formalized design, quote and timeline. The site does not publish design fees, deposit requirements, revision limits, production lead times or warranty terms. Those are practical questions to settle in writing before ordering.

Confirmed strengths and practical limitations

A documented strength is the business’s custom-work focus. Fortunes states that ideas are sketched to exacting proportions and made into distinctive pieces, and it identifies Michael daCosta as a certified gemologist. Its site also documents an on-site workshop and a team of goldsmiths and a setter, which is a concrete operational feature relevant to repair and fabrication discussions.

The business publishes a broad after-purchase service range, including repairs and appraisals, rather than only retail jewellery. For appraisal work, it says each appraisal includes a detailed description, photograph and replacement value. These are published business features, not a guarantee of suitability for every project.

A practical limitation is that the official site provides no public catalogue of custom-project lead times, minimum budgets or wedding-specific packages. It also does not publish a detailed materials policy, diamond sourcing policy, resizing policy or a return/exchange policy for custom pieces. Couples should request the terms that apply to their chosen design.

Pricing

Current pricing is not explicitly published. Fortunes says that, after a custom design is understood and agreed, it can provide a price quote and completion timeframe. The official pages reviewed do not establish a starting price, package price or typical spend for custom engagement rings.

Because gemstones, metal choice, setting complexity and design scope can affect a custom project, ask for an itemized written quote before proceeding. It is also sensible to clarify what changes would trigger a revised quote and whether the quoted amount includes applicable taxes, appraisal documentation or later resizing.

Current prices are not published on the official pages reviewed.

Contact and booking

Fortunes Fine Jewellers lists its Toronto showroom address, telephone number and email on its contact page. Its regular published hours are Monday through Saturday, 10:00 a.m. to 6:00 p.m.; it is closed Sunday. The business also states that it can accommodate private appointments outside regular hours.

For a custom engagement-ring discussion, the site recommends calling or emailing to request a time. Contacting the business before visiting can help confirm the right appointment length, whether to bring inspiration images or existing stones, and whether a particular designer or service specialist will be available.

Phone: 416-787-4545
Email: info@fortunes.com
Hours: Monday–Saturday, 10:00 a.m.–6:00 p.m.; Sunday closed
Private appointments outside regular hours are mentioned on the official contact page

What couples should confirm

Before booking, explain whether you are looking for an engagement ring, wedding bands, a redesign using an existing stone, or another piece. Ask Fortunes which team member will lead the consultation and whether the proposed timeline works with your wedding date.

Request written confirmation of the design specification, metal and gemstone details, price, payment schedule, expected completion date, change process and collection or shipping arrangements. If diamonds or other gems are part of the project, ask what documentation or certification will be supplied. For a ring, also confirm sizing, future resizing, care, repair and appraisal options.

If you need a piece quickly, ask whether the business’s mention of possible next-day service applies to your exact request; the official site frames this as availability for some event or special-occasion needs, not a universal turnaround promise.

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Frequently asked questions

Does Fortunes Fine Jewellers offer custom engagement rings?

Yes. Fortunes has an engagement section and describes a consultation-led custom-design process for one-of-a-kind jewellery. Contact the business to confirm the scope, materials and timeline for an engagement ring.

Where is Fortunes Fine Jewellers located?

The official contact page lists 1901 Avenue Road, Toronto, Ontario M5M 3Z9, Canada, just south of Highway 401.

Can Fortunes Fine Jewellers provide jewellery appraisals?

Yes. Its services page describes insurance, probate, estate and resale-value appraisal work, with same-day or next-day service possible for some items. Complex pieces may take longer.

Are custom engagement-ring prices listed online?

Current pricing is not explicitly published. Fortunes says it can provide a quote and completion timeframe once the custom design has been discussed and agreed.